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2010 年 4 月份WETA@TES

訊息標題:

2010 年 4 月份WETA@TES

簡介摘要:

WETA@TES April 2010 - 30 April 2010, 10F, International Conference Hall, Bldg. 1, College of Management, NTU

四月份 WETA@TES
講題:How to Make an Offer? Theoretical Model and Empirical Evidence from EBay Motors
講者:黃景沂教授 國立臺灣大學經濟學系
日期:2010 年 4 月 30 日 (五)
時間:下午 3:30~5:00
地點:台灣大學管理學院一號館 10F 國際會議廳

講題摘要:
  The popular Internet marketplace, eBay, implements the Name-Your-Own-Price mechanism by offering the “Best Offer” format. This study focuses on a buyer''''s behavior under such a mechanism. We characterize this mechanism as a sequential game between the seller of an item and its buyers. Our model suggests that a rational buyer’s offer price increases in the number of buyers who have made an offer on the item beforehand and the Buy-It-Now price chosen by the seller. On the other hand, the offer price decreases when the item has been listed on eBay for a longer period of time. We empirically test our theoretical predictions by using sales of Toyota Camry cars on eBay. The empirical evidence is consistent with our model.

講者介紹:

黃景沂教授為美國西北大學經濟博士,目前任職國立臺灣大學經濟學系助理教授,研究領域與專長為產業組織、個體計量 。詳細期刊論文著作請參閱 黃教授網頁。
 

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